We bring you the best known Zimbabwean Start-Up Company, Bust Stop Tv. A company formed by young people which produces comedy/satire skits. Hugely popular in Zimbabwe, the company has used social media extensively to market their brand. The corporate sector has supported them well with a number of endorsements. Below is an interview that ZBIN had with Lucky Aaroni a co-founder and director of Bus Stop Tv.
1.Tell us about your company :
Answer:Bustop is online Tv channel, which mainly produces comedy/satire skits among other productions.
2.How many people do you employ?
Answer: Bustop Tv employs 5 people who are full time with Bustop and sometimes we employ people based on a project needs.
3.Source of your ideas?
Answer: Source of ideas is our lives, society, politics, religion, current affairs and many other interesting issues and sometimes fans suggest to us on themes to address.
4.How have you used Social Media to grow your company?
Answer: Social media is new way of communicating and marketing and Bustop tv has managed to package entertainment successfully which helped to push our brand. Collaborations with other online outfits like ZAMBEZI NEWS , top musicians such as Jah Prayzah and stand up comedians such as Doc Vikela assisted us to quickly establish ourself in the market.
5.Your website address :
Answer: www.bustop.tv
6.Any Plans to reach out to the Diaspora? Any Diaspora Tours in the pipeline?
Answer:We hope to do Tours as soon as we find promoters who are interested in supporting us and host a comedy show only for comedians and not mixing with music acts.
7.Top 3 challenges
Answer:
-Self -censorship
-Our jokes make sense to Zimbabweans only because we only use Shona, if we try use English we might lose the humour in the process but we are trying our best to figure ways to strike balance.
-The splits we have encountered over the years have dragged us down, we could be doing more as one team.
8.Do you have any Expansion Plans?
Answer: We want to start doing television production and films if possible and at the moment we focusing on turning Bustop Tv into a media production house.
9.Parting Message to your fans.
Answer: Keep working and be passionate about what you do!
Zimbabwe Business Ideas and Network Comment: We hope the story of Bus Stop Tv helps to inspire youths across Southern Africa especially in countries where ZBIN has a strong presence. The message is that you do not need a lot of capital to start sucessful projects as shown by Bus Stop Tv. Think outside the box and create companies in various fields, do not just stick to conventional brick and mortar companies but use your innovation to venture into new fields never tried before.
