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Good Morning investors and followers of ZBIN. So last week I stumbled upon a Japanese Concept called the Mirasapo and decided to carry out more researches about it. Interesting stuff from the Japanese because this is what ZBIN has been doing for the past 3 years. We have been ‘Mirasapoing’ as a community.

The definition of a Mirasapo is as follows:

A comprehensive portal site where SMEs can obtain the latest information about support that meets their needs, seek advice readily from experts and more experienced managers, and exchange information with other companies, whenever and wherever it suits them  (Name derived from the Japanese for “site supporting the future of SMEs and  micro enterprises.” It began operating provisionally at the end of July 2013.)

Why Mirasapo?

The business challenges faced by SMEs and micro enterprises are becoming more complex, advanced, and specialized. → Need to build a support system that can provide a finely-tuned response to consultation needs.

Main Functions

The Mirasapo has 3 main functions namely:

  • Support measures and provision of information

Providing easily comprehensible information about support measures by the government and  public institutions. Electronic application functions can be used for some subsidies.

  • Formation of a community

Providing a forum (community) where users can exchange information with experts and more experienced managers about specific themes, e.g. starting a business or expanding overseas. Users can create new communities tailored to their own issues.

  • Expert counselling

Developing a database of experts in each field, enabling users to choose an expert according to the particular issues they face and seek counselling online.


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Victor Muchemwa

The author Victor Muchemwa

Victor Muchemwa is a Chartered Management Accountant, ACMA, CGMA and an award winning business coach and consultant. Author of 5 books and skilled in financial analysis, strategic planning, risk management, and business coaching. Contact +263 773 055 063
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